
"It’s Been Smooth Sailing" - How Switching to Rootwurks helped ATX Specialty Foods Manage Training and Safety

Industry
Food and Beverage
The Challenge
ATX Specialty Foods produces a diverse range of bulk and retail dips and sauces for numerous clients. The team must navigate a wide range of compliance and safety issues, with allergen management and prevention being a constant concern.
The Results
By shifting to Rootwurks, ATX Specialty Foods has successfully reduced costs and enhanced audit readiness with the internal auditing feature. After moving to Rootwurks, the company aced its first unannounced audit. The company is also able to utilize the LXP to develop custom training that addresses the company’s unique needs - no small feat, given the diverse range of products and clients they serve.
Game Changers
Rootwurks Internal Auditing Tool, Rootwurks Custom Content Builder
“With Rootwurks, we aced our latest unannounced audit, which is further proof that we’re on the right path for safety and compliance.”
Larissa Jackson
Quality Assurance Manager @ ATX Specialty Foods

About ATX Specialty Foods
For the past 13 years, ATX Specialty Foods has produced a wide variety of dips, condiments, and sauces for an expansive portfolio of almost two dozen food companies across central Texas.
The company’s 53,000 square foot facility south of Austin is one of the fastest growing SQF-certified food manufacturing facilities in Texas and employs rigorous screenings to ensure quality and safety.
Staying on top of safety, compliance, and quality is no small feat, especially when you have a client portfolio as varied as ATX Specialty Foods. For senior leadership, budget-friendly training options have been a top priority. For the quality management team, built-in safety management features such as the internal audits module and the ability to create targeted, custom training have been key.
The Challenge
From 3 am to 10 pm, five days a week, ATX Specialty Foods produces sauces, dips, and condiments for a diverse portfolio of restaurants. From salsas to queso, to pizza sauce for combat MREs, the company’s production lines answer the needs of a kaleidoscope of recipes and client demands.
“We have so many different teams at our company with unique responsibilities. Each employee needs their own specific training for whatever section they work in.”
Larissa Jackson, Quality Assurance Manager, ATX Specialty Foods
Keeping these different production lines running smoothly requires painstaking attention to detail and the agility to quickly pivot from one complex organizational task to another.
- Diverse Product Line: “Every day is different and what we made on Monday has nothing to do with what we’re making today,” Larissa Jackson said.
- Unique Training Needs: With a demanding workflow and complex training needs, ATX Specialty Foods doesn’t have the luxury to invest time and money in “one-size-fits-all” training.
- Budgeting for Safety: As a growing company, ATX Specialty Foods needs training and safety resources that are easy on the bottom line.
- Safety in a High-Paced Workplace: Regardless of the complexity of their client base and production demands, ATX Specialty Foods must maintain compliance and safety standards across allergen management, sanitation, and other critical areas.
The Solution
Larissa Jackson described the move to Rootwurks late last year as something of a no-brainer when it comes to cost-benefit and time management. She said that the company CEO was sold on the lower price point of Rootwurks compared to their previous safety and training management provider, while for her, the built-in internal auditing feature was a game changer.
ATX Specialty Foods turned to Rootwurks to address these challenges, which have helped with:
- From Audit Anxiety to Assurance: Jackson was "absolutely sold” when she was told about the platform’s built-in internal audit feature. And that was before their latest unannounced audit, which they aced.
- No More Training Headaches: Unlike other training providers, which may offer unnecessary courses that aren't relevant, with Rootwurks, ATX Specialty Foods creates custom learning plans for each different group on their production team, expediting training and boosting employee engagement.
- Seamless Support, Uninterrupted Focus: Larissa said she knows she can reach an actual human for support. Rootwurks' responsive customer service meant ATX had a reliable partner. Any question or need was met with quick, personalized support, freeing up Larissa and her team to focus on daily operations with confidence in their training platform.
“One of the things that I love to do is make custom training. So having the ability to quickly go into Rootwurks training and make it more unique for us is a wonderful feature.”
Larissa Jackson, Quality Assurance Manager, ATX Specialty Foods
The Results
ATX Specialty Foods has seen significant training benefits with Rootwurks:
- Cost-Saving Training: With Rootwurks, ATX Specialty Foods was able to save thousands on crucial safety training and compliance tools.
- Increased Efficiency: The platform's customization options have enabled the company to create training plans tailored to the unique needs of each team of employees, resulting in more targeted and efficient learning.
- Peace of Mind: Rootwurks' built-in SQF code compliance tools and internal audit features have simplified audit preparation and ensured adherence to industry standards.
- Greater Agility for Expansion: As the company takes on more clients, management uses Rootwurks to quickly develop and deploy new SOPs and checklists for safety and compliance.
“Before Rootwurks, training felt like a constant battle against the clock and our budget. Now, we can ensure quality and safety without sacrificing precious production time. It's truly a win-win."
Larissa Jackson, Quality Assurance Manager, ATX Specialty Foods